Marketing Tips and News

Media Contact:
Catherine Klasne
(386) 212-7376
Write Result for Easter Seals
klasne@write-result.com

FOR IMMEDIATE RELEASE

DAYTONA BEACH, FL (Feb. 18, 2010) – From Florida to Pennsylvania, shoppers are supporting Easter Seals, including our local organization, on their regular grocery trips through March 9. By visiting Food Lion during its Shop&Care campaign and purchasing specific products – or contributing at the checkout – they are making a valuable donation to help children who are receiving Easter Seals services.

These money-saving coupons and painless charitable opportunities are available:

• Kraft will donate 25 cents to Easter Seals for every Shop&Care coupon redeemed (plus consumers will save money on Kraft products).
• Food Lion will donate 25 cents for every 24-pack of store-brand water purchased during the campaign.
• Procter & Gamble will donate 5 cents for every specially marked Pringles potato chips package purchased.
• Customers also can donate at checkout and write their names on special hangtags for $1 each.

Food Lion LLC and subsidiaries Bloom, Bottom Dollar Food and Reid’s raised $3,300,000 for Easter Seals in just four weeks through the 2009 Shop&Care campaign. That program featured special cereal boxes with pictures of children from Easter Seals Volusia and Flagler Counties. Over the last 19 years, Food Lion LLC has raised more than $21 million in support of Easter Seals nationwide.

Easter Seals is the leading non-profit provider of services for individuals with autism, developmental disabilities and other special needs. Easter Seals is proud to partner with Food Lion, LLC to support services that offer help, hope and answers to these individuals and their families.

Locally, participating Food Lion stores are at 1382 Howland Blvd., Deltona; 1603 Nova Road, Holly Hill; 4178 S. Atlantic Ave., New Smyrna Beach; 101 East Granada Blvd., Ormond Beach; and 3826 Clyde Morris Blvd, Port Orange.

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In Time for Capitol Steps Show

Hannah Gonzalez and her family, from DeLand.

DAYTONA BEACH, FL (Jan. 28, 2010) – The first of several encores for the “Faces of Ability” photography exhibition, which opened earlier this month on the main campus of Daytona State College, begins today at the college’s News-Journal Center.

“Faces of Ability” features the everyday lives and triumphs of 13 young Easter Seals clients and their families as photographed by Daytona State College and University of Central Florida students. Easter Seals Volusia and Flagler Counties and the Daytona State College Foundation are the show’s presenters and will be mounting the exhibit at various locations throughout the two counties.

This stop at the News-Journal Center, 221 N. Beach St. in Daytona Beach, is just in time for the audience of tonight’s Capitol Steps performance at the facility. Other visitors can see the photographs for free during the center’s lobby hours throughout February.  Details of  “Faces of Ability” will be updated periodically at www.facesofability.org.

Media Contact:

Catherine Klasne,

(386) 212-7376

Write Result for Easter Seals

klasne@write-result.com

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In Time for Capitol Steps Show

DAYTONA BEACH, FL (Jan. 25, 2010) – The first of several encores for the “Faces of Ability” photography exhibition, which opened earlier this month on the main campus of Daytona State College, begins on Thursday at the college’s News-Journal Center.

Photo by Jean-Marie Appleby, Daytona State College. “Faces of Ability” subject Auburn Smith, center, and her mother, Linda, left, both of Port Orange, look at additional photographs by Tara Koenke.

“Faces of Ability” features the everyday lives and triumphs of 13 young Easter Seals clients and their families as photographed by Daytona State College and University of Central Florida students. Easter Seals Volusia and Flagler Counties and the Daytona State College Foundation are the show’s presenters and will be mounting the exhibit at various locations throughout the two counties.

This stop at the News-Journal Center, 221 N. Beach St. in Daytona Beach, is just in time for the audience of Thursday’s Capitol Steps performance at the facility. Other visitors can see the photographs for free during the center’s lobby hours throughout the month of February.

Updated information about the “Faces of Ability” collection will be posted periodically at www.facesofability.org.

Media Contact:

Catherine Klasne,

(386) 212-7376

Write Result for Easter Seals

klasne@write-result.com

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Photo Opportunity: Santa Claus will visit with children at Easter Seals on Saturday, Dec. 12, 11 a.m., at 1219 Dunn Avenue, Daytona Beach, FL. The children are taking part in the Joey’s Gift respite care program, which gives caregivers of special needs children a break free of charge.

FOR IMMEDIATE RELEASE

Easter Seals “Joey’s Gift” Respite Care Gives

Parents A Healthy Break

DAYTONA BEACH, FL (Dec. 7, 2009) – Easter Seals of Volusia, Flagler Counties will offer caregivers of children with Down Syndrome, Autism or other special needs a much needed break with a free respite care program Saturday, Dec. 12, 10 a.m. to 2 p.m. The program will provide at no charge a chance for parents and caregivers to do some holiday shopping or just take a break.

This Saturday, at the Easter Seals center located at 1219 Dunn Avenue, Daytona Beach, the Joey’s Gift respite care program will have a special guest when Santa Claus stops by for a holiday visit.  The respite care program is open to children with special needs including but not limited to Down Syndrome and Autism, and their siblings. Specially trained staff will be on hand to provide a day of safe, fun, structured activities with games, children’s stories, music and more. The program is designed to provide a safe haven for children with special needs so that parents and care givers can take a much needed break.

Registration for the respite care program is required. Contact Sharon Summersett at Easter Seals at (386) 255-4568 ext 328.

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Media Contact: Kathy Catron, Write Result for Easter Seals, 386.672.7026 or 386.451.4213, Kathy@write-result.com